What Do Your Customers Want?

Ultimately, what most customers want is a sparkling website that is ready for them to sell their products or services.

If you are a website designer that is only creating the base of their e-commerce platform, then you are seriously missing a trick.

Imagine being able to hand over a beautiful website design that has been accentuated with carefully crafted content.

There are many benefits to this, including:

  • A happy client with less work to do and a better chance of immediate success,
  • A higher service charge due to additional works completed,
  • A feeling of pride as you upgrade your offering,
  • A complete piece to add to your business portfolio.

What Do Your Customers Currently Receive?

Some website designers have spent many years honing their craft so that they are able to include content as part of their deal. However, content writing and design are two separate skill sets, which is why you may not have even considered it as an option for your clients.

This means what they currently get is a shell of a website. A gorgeous, professionally designed shell. But a shell all the same.

For some clients, this is exactly what they want. Perhaps they have an in-house content writer who will fill in the blanks. Maybe they are confident in their own writing ability and will create their own brand voice.

In fact, those are the clients that you are most likely attracting right now.

However, there is a lot of competition in the world of web design and it is a great idea to position yourself as a full service, in order to attract a much larger pool of clients.

Don’t panic if you are not a writer! There are ways around this problem.

Find a Content Writer who will Boost Your Business

It can be difficult to know which content writer is the right fit for your business. That is why Essence Content offers a free content consultation at the beginning of every working relationship.

This 20-minute chat is a fantastic opportunity for you to ask any questions of me. It also allows me to find out exactly what it is that you want, in order to create a bespoke quote for you.

I am happy to send examples of my previous work and I have reviews on my website for you to read.

But sometimes, it is the personal face-to-face meeting that will tell you what you need to know.

So, contact me today and let’s set you apart as an industry leader.